Shopper analysis in healthcare can inform exact, private, and intentional branding methods.

Susan Griffin, Griffin & Skeggs Collaborative, joins GreenBook’s visitor host and Head of Content material, Karen Lynch to discover the takeaways from the current occasion IIEX Well being 2022. As they dive into delicate matters starting from vaccine hesitancy to terror administration, Karen and Susan draw knowledge from shows centered round ‘human truths’. In a area that’s intrinsically private, MRX professionals carry out analysis delicately and successfully to extend accessibility, inform medical literacy, and a lot extra.

You possibly can attain out to Susan on LinkedIn.

Many due to Susan for being our visitor. Thanks additionally to our producer, Natalie Pusch; our editor, James Carlisle; and our visitor host, Karen Lynch.