EQUALS is dedicated to serving to feminine entrepreneurs of their careers.

Dieuwke van Buren, Managing Director of Equals Amsterdam tells MKB-Amsterdam, “You usually see that ladies actually wish to be entrepreneurs, however suppose that the step to entrepreneurship is just too large. Males usually simply do it and girls nonetheless too usually suppose they will’t. We assist them on their means.” 

Based on Buren, the essential step on this course of is the creation and presentation of feminine function fashions. 

“They’re residing proof that it’s certainly attainable. When different girls see these function fashions, additionally they turn into conscious of the chances which are accessible to them. That’s the place it begins,” she provides.

Purpose behind the nominations

The chosen merchandise are all “co-invented by feminine entrepreneurs,” says MKB-Amsterdam. 

Dieuwke says, “We checked out a pleasant variation within the merchandise, in several classes. What can also be vital to point out with this choice: these usually are not all the time corporations which have already made all of it the way in which. Lots of the contenders are nonetheless within the ‘constructing’ part of their firm and we discover that essential to point out. Entrepreneurship is simply very arduous work and the street to success is usually not seen.”

Based on Dieuwke, ‘influence’ is the widespread trait shared by all of the nominees.

“As a result of they’re sustainable, wholesome, or social with a coronary heart for the world. These girls entrepreneurs actually deliver the gorgeous merchandise of the longer term to the market,” she concludes. 

Right here’re the nominations for February’s Product of the Month. You may solid your vote right here.

Kumasi 

Based in 2021 by Lars Gierveld, Linda Klunder, and Rogier Energy, Kumasi develops quite a lot of 100 per cent pure, nutritious, and scrumptious drinks from cocoa byproducts. 

Kumasi’s delicate drink is obtainable in two variants – the ‘thirst-quencher’ Sappi and the ‘tantalising’ Gassi. Each consist purely of juice and water, with none components. 

Kumasi says the juice incorporates Magnesium, Vitamin B1, Potassium, and Zinc.

The corporate buys its uncooked supplies via its technical companion in Ghana immediately from farmers. 

Consequently, cocoa farmers obtain speedy further revenue – as much as 30 per cent additional per kg – from promoting the pulp and juice byproducts from their cocoa manufacturing course of they might have sometimes thrown away.

NoWa 

NoWa (NoWaste) makes jewelry from recycled gold and silver from outdated telephones. 

Josette, the founding father of NoWa, was attempting to show the cellphone right into a waste-free product when working for Closing the Loop in 2015. 

Throughout that point, Josette and her pal Joyce got here up with the concept of constructing jewelry from the silver and gold from outdated telephones collected by Closing the Loop in Africa.

For each piece of jewelry NoWa sells, Closing the Loop collects discarded telephones from Africa.

Ecostoof

Ecostoof provides an outdated hay field with a brand new look that may cook dinner mechanically with out the usage of gasoline or electrical energy.

Caro, the mind behind Ecostoof, found the haybox.

“After I seemed on the field, I noticed that you simply needed to put your pot with the meals in it within the hay. The hay served as insulation to protect the warmth of the pot,” she says. 

This impressed her to make a conveyable and extra environment friendly model in a lovely type. That’s how the concept of the EcoStoof and its accompanying cookbook was born.

EcoStoof makes use of a part of its proceeds to help good causes within the discipline of nature improvement and biodiversity. 

No Fairytale

Based by Bernadette Kooijman, No Fairytales is an Amsterdam-based meals firm that gives recipes which are wholesome and obesity-free.

“A couple of years in the past, through the business break for the 8 o’clock information, I noticed a “meals innovation” go by a pizza burger. Two pizzas on high of one another within the form of a burger. That was the second I made a decision to do one thing,” says Bernadette.

That’s how No Fairytale was born. At the moment, the corporate provides Beetroot Tortilla, Carrot Tortilla, and Bell Pepper & Chilli Tortilla. 

Based on the Dutch agency, all vegetable tortillas comprise 45 per cent greens, decrease in energy than the ‘pure’ alternate options, and 100 per cent greens and likewise excessive in fibre. 

Rain Couture

Daphne Gerritse, a working mom of two, usually commutes by bicycle and located it unattainable to discover a coat that wasn’t too scorching, too chilly, too moist, or too ugly. 

She then got here up with the concept – an all-in-one style answer that might work for all events, all climate sorts, all seasons, and all types for all instances. 

Thus Rain Couture was born.

Amsterdam-based Rain Couture is a web based retailer that sells weatherproof raincoats, rainwear, and equipment for its clients.

Vote on your favorite product

Chosen your favorite product already? 

Solid your vote right here. You may vote till Thursday, March 2. 

The winners of the jury prize and the general public prize will likely be introduced on Monday, March 6, through the SME drink occasion within the Oranjekerk in Amsterdam.