US residence design web site firm Houzz is ready to put off almost 100 workers within the US and Israel, about 8% of its workforce, the corporate has confirmed. Houzz, which was based in San Francisco in 2009 by Israeli entrepreneurs Adi Tatarko and Alon Cohen, has developed a web site, on-line neighborhood and software program for structure, inside design, and adorning, panorama design, and residential enchancment.

Houzz’s first traders have been Israeli serial investor Oren Zeevi and different Israelis together with Oren Dobronsky and Amos Wilnai. In whole Houzz has raised $663 million from massive funds together with Sequoia, Kleiner Perkins, NEA and Yuri Milner’s DST. The corporate was initially based with the intention of serving to owners in Silicon Valley to search out professionals for adorning, renovations and inside design. As its success unfold it expanded worldwide and to incorporate retail elements like residence and backyard furnishings.

Earlier than the outbreak of the Covid pandemic, Houzz had been contemplating launching its personal furnishings model however the plan was shelved.

In contrast to most tech corporations over the previous few years, Houzz has trimmed its workforce from 1,800 in 2019 to 1,100 after the most recent layoffs. In 2019 Houzz laid off 180 workers and in April 2020, the corporate dismissed one other 155 workers.

Houzz has for a few years been planning an IPO and in October 2021 filed a confidential prospectus led by Goldman Sachs, based on PitchBook. However the present state of the US capital markets and luxurious actual property market means it’s prone to be a while till Houzz holds a flotation.

Houzz mentioned, “Because of the macroeconomic situations within the residence enchancment and inside design business, we’ve got made a very troublesome determination to chop 95 of our international workforce after the December holidays, about 8% of the full international workforce. This was communicated to our groups a number of weeks in the past. This isn’t a call we take calmly, and we’re dedicated to supporting the affected workers. These affected by this are colleagues and mates, and we’re grateful for his or her contribution to Houzz. We imagine within the firm’s success and are assured that it’ll come out of this era prospering.”

Houzz is headquartered in Palo Alto, California and has a improvement middle in Azrieli Middle in Tel Aviv, which employs dozens of builders and product managers. The corporate additionally has places of work in London, Berlin and Sydney. 

Printed by Globes, Israel enterprise information – en.globes.co.il – on December 20, 2022.

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