Home Market Analysis GeoPoll Stories: Merry Moments, Exploring East African Festivities

GeoPoll Stories: Merry Moments, Exploring East African Festivities

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GeoPoll Stories: Merry Moments, Exploring East African Festivities

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As the top of the yr approaches, folks worldwide are on the brink of have fun the vacation season, and Africa is not any completely different! The varied cultures and traditions throughout the continent unite to create a vibrant array of festivals highlighting the area’s wealthy heritage and festive spirit.  

Throughout the festive season in Africa, it’s not nearly people celebrating, nevertheless it’s a time for the neighborhood to return collectively. Folks set up neighborhood occasions, share meals with their neighbours, and take part in charitable actions to advertise unity and togetherness. For a lot of, it’s an opportunity to offer again to their communities by spreading festive cheer to these in want. 

Be a part of us on a fast tour to discover a number of the thrilling and distinctive actions that Africans take part in throughout this joyful season as we additionally discover how 2023 has been. GeoPoll surveyed Japanese African Nations- Kenya, Tanzania, and Uganda– in December 2023 with a mixed pattern measurement of 5,009 individuals.  

This report highlights:  

  • Overall expertise in 2023 
  • December Celebrations. 
  • Gifts throughout December celebrations. 
  • Traditions you share with family members throughout this time. 
  • Targets and New 12 months resolutions 

A mirrored image of 2023 

Wanting again at 2023 with our 5,009 individuals, we’ve received loads of good vibes! A strong 60% are feeling optimistic, with 36.39% saying it’s been “Very Good” and 23.61% saying it’s simply been “Good.” Then there’s the 14.74% cruising alongside on the “Considerably Good” experience – having fun with it however not going overboard. About 16.99% are preserving it chill on the “Common” bus, taking a impartial stance within the parade of life. Lastly, 8.27% are carrying their frowny-face masks on the “Not Good At All” float. 

What’s in retailer this December? 

It’s protected to say that the vacation spirit has solid its merry spell! The survey discovered that almost all, 61.73%, are excited concerning the December holidays. 31.44% of the individuals say they’re “Very Excited,” following carefully, 29.51% said they had been excited, it’s protected to say that the vacation season brings nice pleasure. On the nippiness facet, 18.53% really feel “Impartial,” taking the vacations in stride. One other 13.80% are within the “Considerably Excited” camp. Then there’s the 6.72% who proudly declare, “Not Excited At All.” 

As well as, with Christmas across the nook, 44.61% admitted to wanting ahead to today. Latest information from, WorldRemit reveals that households worldwide will spend about 156% of their month-to-month earnings on Christmas this yr.  Consequently, international locations like Cameroon, Rwanda, Uganda, and Kenya, are prone to spend greater than 100% of their month-to-month family earnings on Christmas. 

Thirty-eight % eagerly awaited New 12 months’s Eve, and 17.45% most well-liked Boxing Day.  

Talking of Boxing Day… 

In African households, the artwork of giving has turn out to be a cherished custom, and it’s heartwarming to find {that a} whopping 73.91% of the survey individuals wholeheartedly interact within the pleasant alternate of items with their family members. On the flip facet, a extra reserved 26.81% select to not partake on this custom. Diving deeper into why some distinctive individuals decide out of the gift-giving behavior, monetary constraints emerge because the main issue, with 56.73% highlighting this as their predominant motive. Following carefully are Distance and Logistics, making up 15.38%, whereas a shift in cultural or household traditions trails simply behind at 14.90%. 

December Traditions 

African celebrations are by no means full with no grand feast of various and scrumptious dishes. Households and pals unite to share numerous conventional meals from nation to nation. Our survey discovered that 19.59% favor the comfy house environment throughout this festive interval, whereas 18.51% go for a joyous gathering at church. Moreover, 16.31% indulge within the pure bliss of consuming and merrymaking, 12.87% join with pals, 12.46% channel their festive spirit into adorning for Christmas, and carefully following 12.26%, some journey upcountry. For these in search of journey, 7.85% embark on excursions to recreation spots like sport parks and seashores. 

END of 2023 – Welcome 2024 

Because the custom of setting New 12 months objectives and resolutions is embraced by many, we delved into whether or not our individuals interact on this observe. An awesome 89.74% enthusiastically verify that they set private objectives, whereas a extra minor however nonetheless vital 10.26% select to not set particular objectives for the brand new yr.  

Digging deeper into the subject, 34.62% of individuals describe their achievements as “excellent,” whereas one other 25.38% proudly deem them “good.” Moreover, 18.32% characterize their accomplishments as falling throughout the “common” vary. 

Targets and aspiration for 2024 

Let’s dive into the fabulous findings of our survey, the place individuals are gearing up for a implausible 2024! The survey spills the beans on what the individuals are gearing as much as conquer in 2024: -18.20% need to get monetary savings or spend much less, 15.39% are gunning for profession development, 13% are centered on rising their training, and 12.58% are keen to choose up new expertise. Health fanatics at 9.88% are aiming to train extra, 8.37% plan to take pleasure in extra time with household and pals, and seven.33% are all in for dwelling life to the fullest. 

 

‘Tis the season of pleasure, unity, and a vibrant celebration of tradition! At GeoPoll, we’re stuffed with gratitude for the exceptional strides we’ve taken in 2023. Wishing you a Christmas that’s not simply merry however bursting with enjoyable, happiness, and love. Let’s reconvene and make 2024 much more extraordinary. See you on the flip facet of the festivities! 

Methodology/About this Survey    

This Unique Survey was run through the GeoPoll cellular software in December 2023 in Kenya, Tanzania, and Uganda. The pattern measurement was 5,009, composed of random app customers between 18 and 60. For the reason that survey was randomly distributed, the outcomes are barely skewed in the direction of youthful respondents.     

Please get in contact with us to get extra particulars about unique GeoPoll surveys, conduct a scientific examine of courting apps, or different matters in Africa, Asia, and Latin America. 

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