Electrical car startup Rivian is reportedly engaged on an e-bike. In response to , CEO RJ Scaringe instructed Rivian workers of the undertaking throughout a company-wide assembly the automaker held on Friday. He mentioned the startup had a “small group” of engineers engaged on a motorbike.
Bloomberg couldn’t verify if Scaringe was referring to an electrical bike or bicycle, however the outlet notes Rivian has patents for biking elements and designs. Up to now, Scaringe has mentioned Rivian needs to increase into the micromobility market ultimately. Rivian didn’t instantly reply to Engadget’s remark request.
The information that Rivian might be engaged on an e-bike is available in the identical week that the corporate that will have an effect on six % of its workforce. The cuts characterize the second main restructuring Rivian has undertaken in lower than a 12 months. The corporate mentioned the transfer was an effort to refocus itself on scaling manufacturing of its R1T and R1S EVs and, in flip, put Rivian on the trail to long-term profitability. On Friday, Scaringe reportedly instructed workers Rivian had unfold itself skinny by attempting to do an excessive amount of without delay.
Making an attempt to increase into the e-bike market when the corporate has but to make a revenue may not make a lot sense, however there’s a compelling motive for Rivian to pursue that technique. Even , the biking market was rising due to the recognition of e-bikes. In reality, electrical bikes have constantly outsold electrical automobiles and vans. It’s no shock since they’re considerably cheaper to provide and thereby price much less for customers to purchase. A motorcycle then might be what Rivian must grow to be worthwhile sooner.
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