Does this graph appear like a wholesome product? / product market match

Whats up,

In 2015 I launched a startup, on the time I used to be very inexperienced and principally targeted on the product, quite than eager to generate income. I ended up shutting down the product in 2018.

I initially constructed the product for myself. There was a comfort drawback I used to be going through in my day after day and determined to unravel it for myself. Regardless of shutting down the software program in 2018, I nonetheless face this comfort drawback to at the present time, and nobody appears to have tried to unravel it for themselves. So I'm occupied with revisiting this venture, after my years of expertise now I feel I can do a greater job with the product, and most significantly the income mannequin.

Right here is the graph for the metrics:

You discover the graph is clearly trending downward, however I'm curious if this show product-market match after 2.5 12 months product historical past.

Moreover, you’ll discover the "New Customers" part, has some huge spikes to start with after which slowly fades away. That is largely as a consequence of doing quite a lot of advertising to start with after which letting phrase of mouth do the remaining.

After this graph, I'm questioning if anybody has ideas on revisiting this venture. It reached about 100k customers, assuming a 5% conversion fee at $5/mo may generate $25k/mo…

I feel I can execute on this higher than I may in 2015 although. Recognize any ideas.

submitted by /u/SimonFOOTBALL

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