SMS surveys are conducted as a 2-way text message conversation, with one survey question sent at a time. The answers can be coded with numbers – such as “Reply with 1 for x...
Data from survey research is only as good as the quality of the questions in their ability to capture the respondents’ responses clearly. Several factors come into play here, including language, the complexity...
GeoPoll is pleased to release select television and radio audience data from Kenya for the first quarter of 2022 (January through March). This report represents a small portion of the data collected daily...
Computer-Assisted Personal Interviewing (CAPI) survey methodology refers to survey data collection by in-person (face-to-face) interviewers using devices such as computers, smartphones, and tablets to administer the questionnaire and capture the answers. CATI surveys...
By definition, a analysis panel is a bunch of individuals chosen to take part in survey analysis on an ongoing foundation. It's a persevering with pattern of the inhabitants collaborating in surveys, polls,...
Market Analysis is vital for every type and sizes of companies in varied levels of their life cycles. In a data-driven world, it contains an enormous step in firms and types charting their...
