When requested, Shannon Jean will let you know he talks for a dwelling—that he’s somebody who loves making offers, fixing issues, and constructing relationships with individuals. It’s that capacity to attach that’s fueled his success in gross sales (or on this case, (re)sale).
From promoting building tools in faculty to scaling a $3.7 million purse resale enterprise—and now teaching a whole lot of aspiring entrepreneurs by his Reseller Mastermind group—Shannon’s success is a testomony to curiosity, calculated threat, and the ability of a repeatable system. We not too long ago sat down with Shannon to be taught extra about his “unusual life” in reselling and the way B-Inventory has performed a component in that journey.
Key Milestones
- 1994: Co-founded MacResQ Industries, a tech restore and resale firm
- 2007: Based TechRestore, a tech restore, refurbishment, and components provider
- 2008: Based ReBound Buying and selling, targeted on gross sales and advertising and marketing of luxurious items
- 2011: Shannon makes his first buy by B-Inventory
- 2025: The Reseller Mastermind is launched
From Renting to Reselling
“I used to be doing initiatives, renting tools like tractors, cranes, all this type of stuff. Then I went to an public sale one time, and I used to be like, ‘, I may purchase these items for what I’m renting it for…’ So I purchased a bunch of apparatus. We used it, after which on the finish of the season, as I used to be going again to high school, I offered it for a similar value I paid for it. And it simply clicked in my head–there’s one thing right here.”
On Following Curiosity:
“It was the primary time I actually adopted my curiosity. If I look again through the years of my companies, that’s all I’ve finished.” After that first style of reselling building tools, Shannon moved on to purchasing and reselling tech gadgets, Apple merchandise like MacBooks.
Whereas he was unable to supply immediately from Apple’s resale program attributable to not being ‘official,’ Shannon discovered a workaround with B-Inventory: he started buying bulk portions of tech merchandise–together with Apple gadgets–by Greatest Purchase’s public sale storefront (one among our legacy sellers nonetheless round at the moment!).
“The auctions, in numerous methods, have been fueling our different companies,” he shared. On this case, the gas was over 100,000 iPads he repaired after which resold to high school districts. “I didn’t like listening to their [Apple’s] guidelines, and wished to only give you my very own approach to do it,” he stated.
The Uncontrollable Variable
On the subject of enterprise challenges, significantly the danger of counting on a single vendor, Shannon emphasised the significance of diversifying who you supply from, making ready for inevitable modifications, and establishing a pre-purchase course of and guidelines.
“It’s a system, and it took me years to determine this out. It wasn’t the product that was so necessary; it was the inspiration under it. How to determine the worth, analysis, handle stock in a well timed method, construct a community–that’s big.”
Constructing a Sandbox of Concepts
As soon as he constructed up that basis (and employed some good supervisors!), he was in a position to preserve experimenting with different merchandise, from vehicles to actual property. Shannon admits, “I may go over right here and mess around on this different factor…and plenty of occasions, it didn’t end up. I failed time and again attempting new issues that didn’t work.”
However finally, that ‘sandbox’ for testing new concepts paid off.
A Mantra Was Born: Purchase With Math, Promote With Emotion
Shannon transitioned from promoting tech merchandise to promoting purses sourced by Costco’s public sale storefront. His purse resale enterprise grew to $3.7 million in gross sales over 3.5 years with a 25% revenue margin.
This led to an necessary discovery–there’s an emotional worth to those merchandise. If a purse may also help somebody present as much as a job interview with confidence, because of the expertise you’ve offered, you’re onto one thing. And with that fine-tuned system in place, you’ve gotten the ability to extend income and promote absolutely anything.
Trusting in Numbers
Shannon explains it like this: “You’ve got two selections. You should buy with math, promote with emotion, make some huge cash, otherwise you purchase with emotion, and the maths doesn’t work, and also you lose cash.”
You want to know what you’ll do earlier than and after, which is why dashing right into a deal by no means works. A numbers-backed spreadsheet will let you know precisely what to bid and what you possibly can promote it for. Most public sale websites, like B-Inventory’s, will autobid in your behalf, guaranteeing you don’t get swept into the warmth of the second.
“You’ll lose 80% of your bids. However the 20% that you just win will probably be revenue makers for you, and also you’ll have success, and that’ll push you ahead,” he reassures.
From Entrepreneurship to Teaching
After continued success buying liquidated items from main retailers like Costco and Greatest Purchase, Shannon wished to share his methodology with extra individuals. That rapidly changed into 41.2k followers on X (Twitter), and in 2025, his Reseller Mastermind* group was shaped.
One of many largest classes he teaches? “The merchandise are at all times on the market. You will discover a deal each single day. However if you happen to don’t have this underlying system on learn how to promote it, learn how to package deal it, learn how to deal with the customer support, it’s robust to scale.”
*For simply $5, of us serious about making extra cash can be a part of his unique Mastermind program designed to get resellers began, discover options, and, most significantly, alternatives.
Be within the Enterprise of Downside Fixing
As a part of his Mastermind group (which has over 1,000 members), Shannon makes some extent to speak with new members, providing a free 15-minute intro name.
“I inform individuals they should fall in love with problem-solving. That’s what you’re doing right here. Should you’re going to promote A/B grade furnishings, there’s gonna be all types of issues to resolve. And when you remedy one, you’re gonna have to determine one other one.”
Lacking elements? Rips and dings? These issues simply turn into a part of the equation. And from merchandise like stress washers to door hinges, Shannon remains to be excited concerning the potential options his members discover.
Differentiating Your self and Your Gross sales Technique
A easy thanks word or coupon in your packed orders can go a great distance–constructing a narrative and attaching a function behind what you’re doing is even higher. In Shannon’s case, this was the enterprise that despatched his children to varsity, so he proudly included their commencement footage in his listings.
“Share who you might be. You do this in little methods, whether or not you’re promoting on Fb Market or eBay, since you’re attempting to cease the scroll, proper? All people’s doom scrolling every single day on their telephones, however once they see one thing completely different, they cease.”
This is applicable to your gross sales technique, too. “Search for the odd stuff,” Shannon recommends, after which determine learn how to promote it in a different way than all people else.
“Should you’re going to purchase Kohler taps, you possibly can’t simply put up one after the other on eBay. You want to make 10 packs, 20 packs, 50 packs, and attempt to appeal to contractors that need to purchase in quantity. Upon getting a relationship with a purchaser like that, it’s gold. Then you definitely speak to them and say, ‘What else do you need to purchase?’”
Creating partnerships and promoting in a novel approach is simply as necessary because the deal looking.
Main an Unusual Life
Main an unusual life, whether or not you’re in an condominium, a warehouse, or promoting nearly $4 million price of purses with plastic racks sitting subsequent to your desk, is feasible. “The alternatives on B-Inventory are simply limitless,” he affirms.
He describes this concept of “accessible entrepreneurship.” It may be as simple as beginning with $100, shopping for a small batch of one thing, and seeing if it really works. (After you’ve finished some analysis, in fact.)
Shannon’s Proudest Accomplishment
“I continuously reinvented myself and set an instance for my children, and tried to show them that actuality is versatile, and that you just actually can create an unusual life.”
With 10+ companies underneath his belt, Shannon has constructed a group—each on-line and offline—round this concept. One in every of his ultimate items of recommendation:
“Should you let life simply occur to you, you get caught within the system, proper? And also you’re following all people else’s guidelines…I feel it’s far riskier to observe a sure path that you just let different individuals make selections for you.”
For extra of Shannon’s suggestions and methods for getting by auctions, click on right here.
Are you a B-Inventory purchaser who needs to inform us extra about your reselling enterprise? Tell us, and we will function you!