What downside are you uniquely positioned to unravel?

Once you begin a one-person enterprise, you might be marrying an issue…

…NOT an answer.

Folks get caught up in making an attempt to make their answer work. However your answer is nothing greater than an informed guess at the hours of darkness.

F*ck your marketing strategy. You want real-world information and suggestions.

As soon as I noticed I wished to serve the group above, I:

• Brainstormed all their issues.
• I interviewed them and listened deeply.
• I requested what issues they thought I used to be uniquely positioned to unravel.
• Mirrored on whether or not I really wished to unravel these issues.

That is the place you must watch out. There are lots of issues that you may clear up, however don’t essentially need to unravel.

Some frequent issues individuals need me to unravel for them:

• Guide suggestions & self-improvement ideas.
• Utility of productiveness hacks, frameworks, and psychological fashions.
• Creating good habits and breaking unhealthy ones.
• Reaching mindset shifts and leveraging creativity.

Are you aware what the humorous factor is? I do all of this stuff already. They really feel like a pure extension of myself.

Since 2018, I’ve been studying 52+ books per 12 months and self-experimenting with each productiveness or self-improvement hack identified to people.

When the issues you clear up are a pure extension of your self, you’ll develop into a monopoly of 1.