Tag: CPG

Greatest Practices for Garden and Backyard CPG Shows

Dads revving up the lawnmower early on Saturday morning, lingering dinner events on the again porch, conversations between neighbors concerning the flowerbeds — it’s the outside season. Retailers reset for the nice and cozy spring...

2024 March Insanity Insights for Strategic Wins in CPG Manufacturers

There’ve been sufficient upsets on this yr’s March Insanity season for any fan to begin to lose religion, however maintain on — we’ve obtained some shopper stats that you could depend on.  March Insanity offers...

2024 CPG Developments to Watch with Rick West

The start of a brand new 12 months—particularly within the CPG and retail trade—brings unknowns. Will this 12 months seem like final? Is one thing coming that we simply can’t see?We sat down...

Consumers Foreshadow the CPG Retail Season

Because the calendar approaches the vacation season as soon as once more, the CPG retail business finds itself navigating some uncharted waters. The 2023 vacation season is an enigma, defying forecasts and expectations...

4 Methods to Create Significant CPG Merchandise

Out with the outdated, in with the brand new. The world is altering quick – which suggests manufacturers and entrepreneurs have to give you new improvements to maintain up. Some tried and true...

For CPG Marketing Leaders, Customer Obsession Means Driving Category Growth

“The consumer is our boss.” This statement is at the core of a defining principal at my former employer,...

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