Tag: brand

5 Ways Programmatic Advertising Can Benefit Your Brand in 2021

Shay Berman is the founder and president of...

How to Build a Brand

How to Build a Brand: 5-Step ChecklistNow that you know what brand is and why it’s important, here’s how to get started building yours:1. Take a Market-In Approach to Building Your BrandWhen building...

SENS, a 100% Made in India Wearable Brand, Is All Set to Disrupt the Indian Smart Wearables Market

Today, we'll be telling you about a new connected devices brand, SENS. SENS is the first wearables brand with 100% Made in India smart devices...entering India & Looking beyond.With a rich legacy of...

How To Effectively Ruin Your Brand As an Entrepreneur | by Nina Greimel | Sep, 2022

Branding lessons learned from the Boohoo x Kardashian faux pasImagine what REAL positive impact Boohoo could have made if they had invested K’s salary into the wages for their labor, scientific material research,...

Building consumer trust through brand transparency

Available 24 hours a day, Mintel's global public relations team is pleased to provide accredited journalists with access to our research, arrange interviews with our expert analysts and share the latest insights across...

Sustainability Checklist to help brand decision-making

Richard is a Senior Trends Consultant, bringing the latest consumer trends to Mintel clients through bespoke presentations and represents Mintel at global conferences. August 16th, 2022August 15th, 2022 Whether you’re new to sustainability marketing or...

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