Secrets and techniques of Reddit Advertising and marketing Revealed | by Dave Colleges | Sep, 2023


The best way to attain 1.6 billion month-to-month energetic customers hiding beneath your nostril on the web

Entrepreneur's Handbook

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When you’re a scrappy entrepreneur or marketer like me, I wager you’ve performed this earlier than:

You simply launched a brand new characteristic or a brand new piece of content material and also you need to get the phrase out.

So that you share a hyperlink in as many locations as potential. Largely social media websites.

You then get to Reddit, the darkish internet of social networks. Seems Reddit has 1.6 BILLION month-to-month energetic customers. That’s greater than TikTok and Snapchat mixed.

So that you publish a publish in a subreddit. A couple of minutes later, you get a notification that your publish has been auto-deleted by a bot or eliminated by a moderator.

What provides? Why does that at all times occur?

Reddit is without doubt one of the greatest, most untapped advertising channels of the web however entrepreneurs and entrepreneurs do not know find out how to use Reddit successfully. Myself included.

So I needed to seek out out. And I did.

Case Research 1: OneUp

OneUp founder Davis Baer shared an awesome thread on Twitter about how he’s been in a position to generate $750,000 in annual recurring income on Reddit.

Greatest takeaways from his thread:

Baer’s product is a social media scheduling device, so logically, he posted in r/SocialMedia. “If a publish ever comes up that asks for a suggestion for a product or a service that does X, and that’s what your product does, then that’s once you reply and plug your product.”

I confess I made one of many errors Baer addresses: I pretended like I simply “found” an awesome product when it was really my very own product. However that is precisely what Baer says not to do.



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