RingConn groups up with Lord of the Rings

Linking your new good ring with essentially the most notoriously corrupting piece of jewellery in fiction won’t appear to be the apparent advertising transfer. Then once more, loads of individuals have spent the final 25 years wishing they may get their arms on the One Ring, and RingConn is now leaning into that enthusiasm with an official Lord of the Rings partnership.

As reported by TechRadar, the corporate has teamed up with Warner Bros. to mark the twenty fifth anniversary of The Lord of the Rings: The Fellowship of the Ring. The collaboration arrives alongside the broader launch of the RingConn Gen 3, which is now in the stores for $349 after going up for preorder earlier this 12 months.

The ring itself hasn’t been redesigned to resemble its somewhat extra sinister Center-earth counterpart, so don’t count on glowing inscriptions or the sudden potential to vanish. As an alternative, eligible US consumers can apparently obtain limited-edition extras relying on after they place their order, though the small print aren’t particularly clear on the marketing campaign web page. Reviews elsewhere on-line recommend {that a} restricted variety of qualifying consumers will obtain a digital code redeemable for 3 motion pictures from The Lord of the Rings and The Hobbit trilogies.

Away from the film tie-in, the RingConn Gen 3 tracks exercise, sleep, girls’s well being, and sleep apnea patterns, whereas additionally introducing vibration alerts for issues reminiscent of sedentary reminders and a low battery. It really works with Android and iOS, doesn’t require a further subscription, and affords as much as 14 days of battery life with vibration alerts switched off.

At $349, RingConn is positioning the Gen 3 as a substitute for better-known good rings such because the Oura Ring. Center-earth-themed rewards in all probability received’t be the deciding issue for everybody, however they’re higher than nothing. Simply strive to not change into surprisingly possessive of your new good ring.