Leo Messi Becomes Bitget Crypto Exchange Ambassador


Bitget, a major cryptocurrency platform, announced on Monday that it had signed a partnership agreement with Lionel (Leo) Messi, one of the most popular football players worldwide and a holder of record-breaking Ballon d’Or Awards.

According to the press release, the partnership will allow Messi fans to explore the potential of cryptocurrency trading and Web3 opportunities. For Messi, the recipient of six European Golden Shoes, it is not a first encounter with the crypto world. In March 2022, he inked a multi-year partnership with Socios.com, a fan token platform.

“We try to reflect the diversity and richness of our platform community in the partnerships we choose. We open up Web 3 to sports fans; they open the field to crypto traders. As the Football World Cup approaches, Messi is to lead Argentina to new glory. We are honoured to have such a force of nature collaborate with us,” Gracy Chen, the Managing Director of Bitget commented.

For Bitget, it is not the first time sport meets crypto. The cryptocurrency exchange established in 2008 is currently sponsoring the Italian football club, Juventus F.C. In August, the company informed it is extending its current partnership for another year.

Bitget’s adventure with football did not stop with Leo Messi or Juventus, as it inked a sponsorship deal with Galatasaray, the Turkish football club, in February 2022.

Sports Sponsorship Helps Crypto Firms Build Brand Awareness

The popularity of sponsorship deals among trading companies mainly contracts for difference (CFDs) brokers, now also crypto platforms and exchanges, clearly show that their marketing departments are eagerly showering money on promotional campaigns, including popular brands and athletes.

Some even think the crypto industry is taking the niche over, pushing the CFD brands back. 10 years ago XTB logo could be found on Vodafone Mercedes F1 racing team cars. However, a decade has passed, and while retail brokers are still visible on the sports sponsorship scene, the biggest deals are taken by crypto companies.

Back in 2021, leading cryptocurrency trading platforms, Crypto.com and FTX invested $1 billion into the world of sports. FTX inked a $135 million deal for Miami Heat Arena. Crypto.com paid $175 million to secure a decade-long agreement with the Ultimate Fighting Championship (UFC), a mixed martial arts (MMA) organization.

Bitget, a major cryptocurrency platform, announced on Monday that it had signed a partnership agreement with Lionel (Leo) Messi, one of the most popular football players worldwide and a holder of record-breaking Ballon d’Or Awards.

According to the press release, the partnership will allow Messi fans to explore the potential of cryptocurrency trading and Web3 opportunities. For Messi, the recipient of six European Golden Shoes, it is not a first encounter with the crypto world. In March 2022, he inked a multi-year partnership with Socios.com, a fan token platform.

“We try to reflect the diversity and richness of our platform community in the partnerships we choose. We open up Web 3 to sports fans; they open the field to crypto traders. As the Football World Cup approaches, Messi is to lead Argentina to new glory. We are honoured to have such a force of nature collaborate with us,” Gracy Chen, the Managing Director of Bitget commented.

For Bitget, it is not the first time sport meets crypto. The cryptocurrency exchange established in 2008 is currently sponsoring the Italian football club, Juventus F.C. In August, the company informed it is extending its current partnership for another year.

Bitget’s adventure with football did not stop with Leo Messi or Juventus, as it inked a sponsorship deal with Galatasaray, the Turkish football club, in February 2022.

Sports Sponsorship Helps Crypto Firms Build Brand Awareness

The popularity of sponsorship deals among trading companies mainly contracts for difference (CFDs) brokers, now also crypto platforms and exchanges, clearly show that their marketing departments are eagerly showering money on promotional campaigns, including popular brands and athletes.

Some even think the crypto industry is taking the niche over, pushing the CFD brands back. 10 years ago XTB logo could be found on Vodafone Mercedes F1 racing team cars. However, a decade has passed, and while retail brokers are still visible on the sports sponsorship scene, the biggest deals are taken by crypto companies.

Back in 2021, leading cryptocurrency trading platforms, Crypto.com and FTX invested $1 billion into the world of sports. FTX inked a $135 million deal for Miami Heat Arena. Crypto.com paid $175 million to secure a decade-long agreement with the Ultimate Fighting Championship (UFC), a mixed martial arts (MMA) organization.



Source link

Related articles

Samsung’s newest AI trick upscales previous Okay-Dramas to 4K high quality on TVs

The Korean tech large Samsung has quietly rolled out a brand new AI-powered characteristic on Samsung TV Plus, focusing solely on one factor: previous Okay-dramas. It has launched a devoted channel that streams...

Ethereum In Limbo As Muted On-Chain Flows Mirror Market Indecision

Trusted Editorial content material, reviewed by main trade consultants and seasoned editors. Advert Disclosure Ethereum is buying and selling under the $3,000 mark because it makes an attempt to push greater and reclaim key...

10 Dividend Shares For Conservative Retirement Revenue

Printed on December twenty sixth, 2025 by Bob Ciura Conservative retirement investing is all about creating passive earnings with high quality securities held for the long-run. At Positive Dividend, we give attention to dividend paying...

8 digital habits that quietly drain your happiness with out you realizing it

Ever discover how one can spend hours scrolling by your cellphone and by some means really feel worse than once you began? One week, I tracked my display time and found I’d spent...
spot_img

Latest articles

LEAVE A REPLY

Please enter your comment!
Please enter your name here

WP2Social Auto Publish Powered By : XYZScripts.com