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Martin Gill

Why The New Battleground Isn’t UX, It’s Being Machine-Readable

A yr or so in the past I wrote a weblog summarizing the theme of two keynote speeches I gave on the theme of  “Human+AI: Meet Your Digital Double.” I argued that people...

Are Your Change Administration Efforts Driving Actual Outcomes — Or Simply Extra Documentation?

One in every of my much less well-kept secrets and techniques is that I used to run an enterprise...

Why Tradition Change Is Messy, Significant, and Human

You’ve all heard a tradition change story that begins with somebody mopping the ground, proper? Somebody within the late...

Why You Ought to Deal with The EU AI Act As A Basis, Not An Aspiration

The European Union Synthetic Intelligence Act is right here. It’s meant to manage a matter of unprecedented complexity: guaranteeing...

Let’s Kick It Off With Some Predictions

Yearly, we at Forrester put our heads collectively and take a look at the traits that we’re seeing, what...

Buyer Obsession Pays Dividends | Forrester Europe

(With Victoria Manes) Obsession is a robust phrase. Based on the Oxford English Dictionary, an obsession is an thought or...

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