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Kyle York

York IE in 2023: Evolution and Execution

As I ready for York IE’s 2023 kickoff assembly earlier this month, I made a decision to go take a look at the unique messaging and positioning frameworks that we put collectively after...

Reflections on the Day the Internet Went Down

Today marks the sixth anniversary of the Mirai botnet DDoS attack against my old company, Dyn. In my professional life, it was the wildest of days with the highest of stakes. And its effects...

The Rollercoaster of Startup Life

In our business of supporting startups, we experience so many ups and downs. We also live vicariously through the founders and execs we support. It’s thrilling. And also exhausting. In my current state, I feel...

Ought to I Work for a Startup or a Large Firm?

I get requested on a regular basis about what it’s wish to work for a startup vs. a giant firm. They're very totally different worlds, and there are professionals and cons to each. I...

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