Picture credit: not8
Amsterdam-based not8, a B2B startup that goals to standardise the product growth overview course of, introduced on Thursday that it has raised an undisclosed funding from Antler.
The Dutch startup says it intends to deploy the funds on product growth and speed up enterprise growth and progress efforts. Not8 additionally introduced that it plans to boost pre-seed funding through the summer season of 2023.
The Dutch firm is addressing one of many predominant points plaguing tech corporations that primarily deal with PLG (Product-led progress) – Product suggestions.
To attain product-led progress, the product group must overview a product typically, and this course of must be mounted, claims not8.
Product managers, net designers, front-end builders, and QA’s waste tens of hours per week making pointless calls, marking screenshots, and sending long-written explanations on wanted fixes.
Right here’s the place not8 jumps in to supply an answer that simply lets anybody give suggestions on a product.
“We’re thrilled to have the help of Antler as we proceed to develop and enhance our platform,” says CEO Yaroslav Medvedev. “Our objective is to make not8 a go-to instrument for product groups worldwide and revolutionise the way in which they work. This funding will convey us one step nearer to that imaginative and prescient.”
not8: What you’ll want to know
Based by Yaroslav Medvedev (ex-McKinsey) and Vladislav Dekhanov (ex-Yandex) in 2022, not8 is on a mission to alter how product overview is finished.
not8’s suggestions instrument allows the product group to touch upon any web-based product, streamlining the event course of.
“It’s like leaving ‘sticky notes’ in your display screen, making the method 10x sooner and permitting IT corporations to save lots of 550+ hours per yr,” says the corporate.
The instrument additionally helps the product group to maintain all the mandatory data in a single place, reduces the danger of data loss, and minimises the variety of overview cycles required.
CTO Vladislav Dekhanov says, “We plan to additional improve the performance of our software program by including integrations with different instruments resembling Jira, ClickUp, and Loom, creating a again workplace, and including different product options that can make it even simpler for product groups to streamline their overview course of and save time.”
Fixing actual issues
Antler is an early-stage enterprise capital agency that desires to create 1000’s of corporations globally that resolve ‘actual’ issues.
Antler companions with folks throughout six continents and in 25 cities to launch and scale high-potential startups that handle significant alternatives and challenges.
Antler has invested in and helped construct over 600 corporations throughout a variety of industries and applied sciences, with the objective of backing greater than 6,000 by 2030.
“We’re thrilled to have not8 in our portfolio and be one of many completely happy customers of the product. The not8 group brings collectively an important mixture of operational and technical abilities and expertise, and with their deal with simplicity within the person expertise, we consider they’ve the potential to make a big affect in how we do product suggestions,” says Youri Doeleman, Accomplice at Antler.
