Kind of firm: Producer and Distributor of Outside K9 Gear, D2C, B2B
HQ Location: Lauterbrunnen, Switzerland
Startup Founders:
Devin Kelly
Startup one-liner:
We make high-quality out of doors K9 gear to assist folks develop deeper bonds with their canine via shared adventures.
Drawback the startup solves:
We’re introducing a protracted overdue replace to the business of out of doors K9 gear by utilizing the newest improvements in out of doors gear tech and supplies to construct our line of high-quality merchandise for canine.
Progress and Present Standing:
With our web site up and working, and a weblog that posts useful and entertaining articles recurrently, we at the moment are specializing in website positioning, advertising and marketing, and extra product growth. Our first initially designed product, a mountain climbing harness and backpack for canine to put on, has underwent quite a few prototype iterations and we now have now finalized the design. We’ll start massive scale manufacturing in March 2023. As well as, we’re launching a sequence of customized canine leashes and collars.
What’s an Inspiring Story in regards to the Startup?:
DOGPAK was impressed by my very own intrepid travels with my canine, Thunder. In our 13 years collectively, we now have traveled to 30 nations and almost each US state, mountain climbing, tenting, and exploring in all completely different climates and landscapes all over the world. It wasn’t at all times simple, and there have been occasions I used to be uncertain about our path, the journey, and the vacation spot, however our perseverance via these troublesome occasions paid off. In realizing that these shared adventures are the spine of our inseparable bond, I made a decision I needed to discover a approach to assist different folks develop the same bond with their canine. DOGPAK goals to make that simpler by offering insightful content material and producing high-quality journey gear.
What’s a Firm the Startup Appears As much as, and Why?:
Ruffwear is, after all, the heavy hitter on this business, they usually do numerous issues effectively. That mentioned, we see room for enchancment and innovation in sure product strains and within the sort of content material we will present to prospects. Wilderdog has additionally finished an awesome job of their endeavor to make out of doors K9 gear. We want to add our tales, concepts, and designs to the world of canine gear.
The Firm in 4 Years Will Be…
We intend to work with skilled canine and human groups who focus on issues like avalanche search and rescue, pure catastrophe restoration, and K9 army coaching. Moreover, we purpose to be a family model title amongst canine homeowners who additionally determine as out of doors lovers. We’ll attraction to the adventure-crowd who believes that residing is preferable to merely present, and to those that look to the outside to seek out their achievement.
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